Ask Good Questions
I’m rather a big fan of face-to-face and there's nothing like winning the opportunity to show couples your wedding venue possibilities via a show round or site visit. There is no greater chance than to leave them in no doubt you are the PERFECT venue for them. I’ve written, Conducting a brilliant venue show round, for some key tips on conducting a really successful show round and I’m continuing that theme by...
Why invest in wedding co-ordinator training?
Today’s film tackles the subject of training of wedding co-ordinators and the benefits of investing in this for great returns. 1. Hire for Passion, Train for Skill – this I wholeheartedly believe in. You can’t teach a passion and enthusiasm but I don’t think our industry is short of the enthusiasm, but it is short of the practical knowledge! 2. Young, capable wedding co-ordinators make up 90% of the industry...
Our Latest Wedding Showcase Project
Today’s post is dedicated to our most recent event project which we were thrilled to produce with and on behalf of the events team at Chiswick House & Gardens Trust. This quiet oasis of landscaped Italianate gardens located in west London, with its stunning 18th-century villa, has long hosted beautiful weddings but had not, to date, hosted a wedding showcase to really demonstrate its endless possibilities. I’m a strong believer...
Wedding business resources
In today’s post, I’m sharing some of my favourite wedding business resources to help you with increasing your knowledge, learning and understanding of the brilliantly diverse and super-fast moving wedding industry that we work in. I strongly believe that it’s really important that as both businesses and individuals that we never stop learning and we always seek to educate ourselves in as many ways as possible to really best...
Wedding Inspiration at Waddesdon Manor – Insights and Images
Today’s post is dedicated to a now well-established and well-talked about wedding showcase that I’m proud to produce on behalf of the venue’s in-house team. Wedding Inspiration at Waddesdon Manor returned for the 4th time this spring and I’m sharing with you some images, insights and some of the key ingredients to this highly successful show. I’m passionate about more venues benefitting from creating similar to suit their own unique...
The wedding venue and professional blogger – a great match
As part of my wedding market training day I offer to wedding venues, we talk a lot about modern marketing methods that successful venues adopt, and naturally, working with professional blogs is a key part of that. My last training group were lucky to have a short presentation from Louise Beukes of well-known wedding blog, BLoved Blog, and today on the blog I’m pleased to share the key highlights of...
Tell your story
As a small business owner, creative entrepreneur and life-long learner, I’m interested in reading a lot about psychology, generational traits and desires and in particular of the millennial generation which for most of us in the wedding industry presents us with the majority of our clients. One element which is discussed time and again is the desire for customisation, the need for “making it their own way” and the need...
Do you offer these on-trend wedding products and services?
The smart venue needs to show they understand and can deliver a modern wedding. Keeping on top of wedding trends and offering up to date products and services is key to that. Whether it’s buying and supplying products “in-house” or making sure you have the right range of suppliers on your list who can help with hired in products on an event per event basis. The...